Between training, games, traveling, team obligations, appearances, family, and building your brand... you're dealing with a chaotic schedule. Then you're invited to speak to a group of people... to just 'share a few words.' Maybe you knock it outta the park... maybe you don't. Just maybe anxiety sets in... or you do okay but wish you had done amazing!! It's not just you.
Great speakers do most of their work before they even arrive to a venue. It's that work that helps them unpack their story and practice articulating it so much, that when it's time to deliver, their confidence is high and their message flows naturally, they're in the moment, and they deliver amazing impact!!
Honoring it means NOT 'WINGING IT'
Public Speaking is more than another income stream... it's how we change lives, deliver impact, and expand our Legacy!
No matter where you are on your public speaking journey, there are some standards that will help establish you as a trusted speaker. Dr. Barb helps guide athletes through the needed tools, and a rinse and repeat business model.
While our messages are often about us and our journeys, they are for the audience. The best messages draw people in so they can see themselves in the speaker's story. Get ready to deliver the impact your legacy deserves!
ENGAGING YOUR AUDIENCE WITH MEMORABLE MOMENTS
Confidence comes from preparation. Dr. Barb helps you unpack your message down to the finest details, and teaches you how to adapt it to any audience and any circumstance! Then come the reps–building confidence every step of the way.
YOUR SIGNATURE TALK DELIVERED WITH CONFIDENCE
Dr. Barb's approach to public speaking coaching involves three key areas:
BUILDING A LUCRATIVE PUBLIC SPEAKING BUSINESS
Dr. Barb offers 3 packages:
Lite | $6.5K | 4-Months
- Develop Signature Talk & Audience Engagement
- Virtual Coaching Sessions
- In-Person VIP Day (U.S.)
- 1-Pager Speaker Sheet
Advanced | $10K | 8-Months | The Lite Package Plus:
- Template to Find Speaking Opportunities
- Travel to One Speaking Engagement to Coordinate Logistics & Content Capture
- Edited Highlight Reel
- Pricing-Setting
- LinkedIn Speaker Profile
Elite | $15K | 12-Months | The Advanced Package Plus:
- Additional In-Person VIP Day (2 total)
- Dr. Barb Finds/Helps Find & Manages at Least Two Speaking Opportunities (and coaches you in the process)
- Social Media Strategy
- Assistance Setting up Speaking as a Business
- Rinse & Repeat Template
- Media Training & Interviews to Showcase Expertise & Speaking
- Corporate Communication Coaching & Networking
VIP Coaching with the professional athlete community in mind. designed for players, wives & significant others, player engagement professionals, coaches & front office personnel.
Customized
One-on-One Coaching
Program Schedule Breakdown
Pre and Post Immersive (Virtual)
- 3 hours (onboarding call, bio, one-pager and LinkedIn prep and pre-work, video lessons)
- 2 hours (evaluation of sizzle reel and finalizing other course deliverables)
3-Day Immersive (In-person)
- November 2nd 2026: 9:00 am - 5:00 pm
- November 3rd 2026: 9:00 am - 5:00 pm
- November 4th 2026: 9:00am - 2:00pm
Spaces is Limited
✓ Public Speaking
Professional Certificate
3-Day Immersive
UNIQUE WAY to kick-start your speaking & Impact
ASU California Center
Walter Cronkite School of Journalism
and Mass Communication
1111 S. Broadway Suite 100
Los Angeles, CA 90015
Participants Leave With
- Adaptable Signature Speech
- Sizzle/Highlight Reel
- Professional Pictures
- Understanding of the Business
sign up now
Speaking from the stage is just one version of public speaking. There's also speaking on a panels, emceeing events, leading workshops, sharing remarks for a non-profit event, sharing a message with teammates, talking to youth groups, sharing your "elevator speech" at a networking event, and more.
Does public speaking only mean getting on a stage?
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No, a certification is not necessary but it does show that you've done the work to show up on stage in front of an audience, hold their attention and deliver a meaningful message. It helps fill the gap that career speakers don't have to worry about.
Do I need a certification to be a successful public speaker?
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Have you ever spoken "from the heart" then thought back and wished you had shared some key points? Here's the key... it's a process to speak from the heart that includes peeling back the layers of your own story and practicing speaking different versions of your story out loud before it's ready for an audience. It's like learning a new play... the more you practice, the quicker it becomes second nature and you can adopt it on the fly.
I want to speak from the heart, not read a script. How does that work?
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Frequently Asked Questions
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Dr. Barbara Lash (AKA Dr. Barb, Dr. B, Coach B (I know... it's a lot )) has a unique set of skills to help pro teams and athletes make the most of their platforms... especially media moments, public speaking opportunities, branding, and corporate networking.
A wife, mother and PhD with original research on how Athletes are represented in the Media–she's also the author of two books: If You Died Today, Would You Live On? Your Legacy Needs Your Attention; and Athletes and the Media: Bridging the Gap.
dr. Barbara lash
Meet Your Coach
